Jan 21, 2016 — by: Mark Reschke
Categories: Apple Personnel, Competition, Financial Results, Tim Cook

Love_sees_no_colorIt is an old debate, but one worth revisiting at Apple. Does hiring the best employees result in becoming politically incorrect? And if so, will Apple sacrifice political expediency for the best employees? It does not necessarily have to be a false argument, as Apple could, theoretically achieve both, which is what Apple appears to be striving for.

Market dynamics dictate that companies should hire the best employees it can, in order to maintain and achieve a competitive edge over its competition. If a company hired a majority of Japanese, Russians, Hindus, or Latinos, it makes no difference to the corporation, so long as those people are most qualified to do the job. However, in today’s society, if a company practices such policies — hiring the best of the best — and the results of those hired does not match the race or gender (and perhaps soon religious) demographics of the country, these companies are increasingly coming under political fire that the company may be racist or bigoted. Apple is in such a position of prominence, it is rapidly becoming a target for such scrutiny.

Can Apple reflect the a near perfect percentage match ethnic diversity in America, while hiring the best qualified for any given job? Here is one guy that says yes, absolutely, but at what cost, time and energy to do so? I am an equal opportunity guy. Anyone can apply at Apple, and everyone gets a fair shot. The one who will fit Apple the best, that is the person who is hired. What ethnicity, background or religion they come from matters not. Whatever is best for Apple certainly does. 

Apple is clearly aiming for the ideal, and if they can pull it off, without sacrificing quality of employee, timelines and objectives, that is fine. Financially, does it make sense? Many would argue that with Apple’s massive financial resources, it does not matter, they can spend and find. They sure can, and they are doing just that. But if every department from Human Resources to Marketing works with the mentality of “we have the money, who cares” — then the culture changes, the quality suffers and the Microsoft bloat begins. Here is to hoping Apple never sacrifices quality and talent, no matter what creed, color or religion its employees come from... we all simply want the best.

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