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Where Is The Incredible 4K Apple TV?

by: Mark Reschke | Jul 26, 2014

Apple_hdtv2Years have gone by and even Gene "no lines" Munster of Piper Jaffray seems to have given up reporting that an integrated Apple HDTV of some sort is just around the corner. When Gene gives up on the idea, it must be a dead product, right? Will the mythical Unicorn Apple HDTV ever arrive?

During the past year, attention has shifted away from an Apple TV and towards the idea of Apple launching a watch-like device, and more recently, chatter has surrounded the forthcoming iPhone. But Apple has become a master of "look at the shiny object in this hand while you ignore what we've got in the other." Just because focus has shifted away from a living room device going above and beyond the current Apple TV in no way means it isn't be developed, or waiting for an opening in Apple's schedule to launch.

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When Apple showed off OS X Yosemite (aka 10.10), the Moscone crowd’s excitement grew at the turn of each new slide. OS X Yosemite promises to polish off some rough edges that Mavericks attempted — away from skeuomorphic design and to a more simple, elegant (aka flat) user experience. In addition Yosemite will deliver a host of new features and connectivity with iOS devices.

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Two_iphone_6Rumors continue to mount that Apple’s Sapphire glass production continues to plot along at a pace which cannot meet a heavy launch demand come September. Many are pointing towards 5.5" Sapphire production issues, which would make sense due to the overall display size, let alone the production volumes which Apple’s heavily funded supplier, GT Advanced Technologies, must produce at an ever increasing pace.

The Sapphire glass is being manufactured in a new production facility in Arizona. If it is unable to achieve output numbers sufficient to launch the a 4.7" and 5.5" iPhone in tandem, it could have a disastrous effect on the overall launch of iPhone line. The tech media is always ready to pounce on Apple if it takes a misstep, especially on such a prestigious product as the iPhone.

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During the June 2014 quarter Apple, Inc. sold 4.4 million Macs. The sales figure was surprising in that during the year ago quarter Apple only sold 3.75 million Macs, representing a year-over-year sales increase of 15%. Based on IDC’s worldwide estimates for the June quarter, coupled with Apple’s actual Mac shipments, Apple likely achieved 5.9% global PC share.

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Photos For The Mac And Pixelmator

by: Karl Johnson | Jul 22, 2014

PixelmatorApple is creating a new photography app for the Mac called Photos. This application is based on Photos for the iOS, but it looks like it is so much more. Apple demonstrated this when they showed many cool features for Photos on the iOS. One of the cool features is third-party extensibility.

Third-party extensibility should allow others to add features to Photos for either the Mac or iOS. How this will work is still unknown. If Apple creates a system that allows for deep integration, it will be a huge advantage for Apple and third party developers. One of those will be Pixelmator.

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IstickIf you haven't used Airdrop before, you don't know what a great wireless technology you've got on your Mac or iOS device. Having lost my Age of Empires disc, I simply used Airdrop to copy it to another Mac, drug it into the Applications folder, and the game launched without a hitch. Sending a few photos to other iOS devices on a local network has also become chore-less. But try Airdrop between OS X and iOS and it's DOA. Airdrop does not work between OS X and iOS devices, not until this fall anyway, but until then a little invention called iStick solves the problem.

iStick is a simple device. It contains a male USB on one side, with Apple's male lightening connection on the other. The device is such a simple yet powerful addition in a digital workflow, it falls into the category of "Why didn't I think of that?". Well, Sanho Corporation did, and iStick plans to be shipping in full production in late August. 

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What Microsoft’s 18,000 Person Layoff Means

by: E. Werner Reschke | Jul 18, 2014

Nadella-ballmerMost might think, and rightly so, that laying off 18,000 employees means a company like Microsoft had a bad year or that their future looks dire and therefore requires huge retooling. Those assumptions often are correct, but not always. Companies lay off employees for a variety of reasons, and it isn't always symptomatic of the whole, as a division may be suffering or shutting down, not the entire company. But huge layoffs can also mean a company needs to change direction and needs to “start over.” When Steve Jobs’ returned to Apple in 1997, and then became the iCEO, Jobs immediately slashed 4,100 employees within Apple's ranks, representing a third of the companies workforce. In Apple's case, it was an indicator Apple was nearing it's end, only a quarter (some say) from bankruptcy. But it was also the start of a new beginning.

Microsoft claims most of its layoffs are targeted towards former Nokia employees and some restructuring within the company. Is Microsoft’s CEO Sayta Nadella working to change the culture and truly turn the often rudderless Microsoft, or is he merely rearranging the deck chairs like Ballmer had done so many times before? Microsoft is facing stiff competition in mobile and cloud computing — two places they want to dominate. In order to compete, Microsoft must remain lean and nimble. Layoffs may help accomplish this goal, but so heavily in mobile where they need to win?...

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Carney_gore_clinton

Apple and the White House seem to have some form of affinity for one another. After a historical defeat to George W. Bush in 2000, Al Gore went on to continue focusing on the environment and joined Apple’s Board of Directors in 2003. Rumor has it, that Jay Carney is the front runner for Apple’s PR Chief position. What next? Hillary Clinton as head of Strategic Marketing?

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Photos for Mac to Include Plugins

by: Karl Johnson | Jul 14, 2014

PreviewNow that we know iPhoto and Aperture are going away, it is time to look at Photos for the Mac. Photos for the Mac will not come with every feature the user wants, especially the professional or prosumer. Little is known about Photos for the Mac and Apple is not planning to add much. Hope for high end users comes from one feature Apple has said to include: third-party extensibility or plugins.

Plugins for Photos could add those extra features that users want, but are not included. There are alot of great small applications for editing photos in the Mac App Store. Changing these applications into plugins for Photos will change the game for photographers. There are also a lot of very powerful applications outside of the Mac App Store as well. These applications could also be used with Photos, if Apple designs Photos right.

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Ballmer’s Microsoft - The Lost Decade

by: E. Werner Reschke | Jul 11, 2014

Steve Ballmer

In 2004, just ten years ago, the New England Patriots were the NFL’s new dynasty with three Super Bowl victories in four years. Lost, Amazing Race and 24 were the top three hit television shows. The U.S. war in Iraq was just one year old, and Microsoft was the undisputed king of the tech world.

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