from June 2012

Jun 30, 2012 — by: Mark Reschke
Categories: iPad


The 7-inch tablet space is officially crowded, but I use the word "tablet" with a grain of salt. Beyond Microsoft's Surface vapor-ware, no one is capable - or willing - to take on the iPad in that true tablet 10-inch size. More than ever, this fall is the perfect time for Apple to re-define this not-so-tablet 7-inch space for what it is - an entertainment product. Apple can take action and define this small-screen space as an iPod touch world, not a tablet market.

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Jun 28, 2012 — by: Mark Reschke
Categories: Apple Personnel


John Paczkowski of the AllThingsD stated that Bob Mansfield, Apple's senior vice president of Hardware Engineering is retiring, and that Apple has confirmed to Paczkowski this is indeed the case. T-GAAP has taken a hard look at Apple's Veeps, and there is little debate as to why Bob is leaving... He's just simply not handsome enough. We are guessing the next guy to go would be between Bruce Sewell or Peter Oppenheimer. But really, we are just three guys, thus we really don't know much about guy looks, we are just taking an educated guess here. 

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Jun 26, 2012 — by: Mark Reschke
Categories: iOS Applications


If you have the idea that Microsoft Office is coming to iPad your not alone. The blogosphere is rife with sources and claims that Office for iPad is real, and it's coming this fall/early winter. One problem. Microsoft hasn't officially said jack squat about Office coming to iPad. Now for the bad (or good) news. Office for iPad isn't likely to ever arrive.

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Jun 25, 2012 — by: E. Werner Reschke
Categories: iPad, Predictions, Review

Microsoft-surfaceThis past weekend I spent some time thinking about the two presentations in June by Apple and Microsoft. Apple's WWDC Keynote was once again on stride, showing break-through hardware with the MacBook Pro Retina Display, OS X Mountain Lion and iOS 6. All three demonstrate Apple isn't lost, wandering in the desert, but has a plan and knows where it wants to go next. However, Microsoft's announcement manifests how much trouble the software giant is in.

Steve Ballmer did his best to put a smiley face on a project that is clearly late to market. The announcement of Surface would've been revolutionary if Ballmer made it in 2008 — even 2009. While the number three is usually good to Microsoft, Microsoft's third attempt at developing hardware and software together (Zune, Xbox and now Surface) will ultimately fail. The reason why is pretty simple: the market has passed Microsoft by.

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Jun 21, 2012 — by: Mark Reschke
Categories: iPhone, Predictions, Review


If you are one of the many that believe Apple's second quarter earnings report was a monster, think about what's coming and it'll start to look like just an average Apple report. Apple shipped 35 million iPhones during the March quarter. It was an impressive YOY growth story, and the fact iPhone sales were off only 2 million units after a blow-out holiday season, makes it even more so. But looking forward, it's all about upgrade cycles and world-wide growth.

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Jun 20, 2012 — by: Mark Reschke

Ipad_vs_surface_areaMicrosoft's new Surface tablet device, touted as both a tablet and a PC by Steve Ballmer, boasts a 10.6" display. Based on Surface's diagonal screen size, it stacks up pretty well when compared to iPad's 9.7" display, and many others in the 10.1" range. It would seem Microsoft has trumped the iPad in screen real estate.

Not so fast.

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Jun 19, 2012 — by: E. Werner Reschke
Categories: Predictions, Products


If you didn't follow the Microsoft Special Event yesterday afternoon, you missed a real treat. It's a rare occasion when watching Microsoft attempt to steal every single move from Apple, and their presentation came closer than ever before. From the secrecy surrounding Surface, to the event being sprung on the media this past Thursday, the entire event came across as a Redmond retread of Cupertino's panache. But the event didn't hurt Apple. The big hurt came down upon Microsoft's hardware partners. From product stand to keyboard cover, Microsoft declared enemies on multiple fronts. Tablet OEMs to accessory makers, Microsoft is aiming for you.

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Jun 18, 2012 — by: E. Werner Reschke
Categories: Predictions, Products, Rumors

Mountain Lion_Release_Date

Our source in the Bay Area (who took these WWDC pre-conference photos), has informed us that Apple's release date for OS X Mountain Lion is Thursday, July 19, 2012.

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Jun 8, 2012 — by: Mark Reschke
Categories: Jobs, Steve Jobs, News, Review

It's still an open book question: Will Tim Cook succeed as CEO of Apple over the long-term, and perhaps even the short? While the latter seems to be being put to rest rather quickly, the former is a valid question, one worth exploring at the very least.

Based on Cook's Q&A session at the D10 conference, he may not be a tech visionary, but he doesn't believe he needs to be either. Cook is a financial wizard, with a keen eye on how to leverage the supply chain to maximum effect, while leaving the competition scrambling, forever playing catchup. You won't see Tim walking the Apple campus in flip-flops, a white tank top and jean shorts playing the part of Steve Jobs Part II, but he's a mature enough man to understand he just needs to be the best Tim Cook he can be and that alone keep Apple what Apple is – the essence of creative and main street rolled into one simplified solution set. 

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Jun 6, 2012 — by: E. Werner Reschke
Categories: News

Our contact in San Francisco sent us these photos. The Moscone West Convention Center looks to be taking shape for WWDC 2012.

WWDC12 Moscone West - Apple Logo, 1

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