Jul 14, 2014 — by: Karl Johnson

PreviewNow that we know iPhoto and Aperture are going away, it is time to look at Photos for the Mac. Photos for the Mac will not come with every feature the user wants, especially the professional or prosumer. Little is known about Photos for the Mac and Apple is not planning to add much. Hope for high end users comes from one feature Apple has said to include: third-party extensibility or plugins.

Plugins for Photos could add those extra features that users want, but are not included. There are alot of great small applications for editing photos in the Mac App Store. Changing these applications into plugins for Photos will change the game for photographers. There are also a lot of very powerful applications outside of the Mac App Store as well. These applications could also be used with Photos, if Apple designs Photos right.

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Jul 11, 2014 — by: E. Werner Reschke
Categories: Competition, iPad, iPhone, Jobs, Steve Jobs

Steve Ballmer

In 2004, just ten years ago, the New England Patriots were the NFL’s new dynasty with three Super Bowl victories in four years. Lost, Amazing Race and 24 were the top three hit television shows. The U.S. war in Iraq was just one year old, and Microsoft was the undisputed king of the tech world.

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Jul 10, 2014 — by: E. Werner Reschke


Apple has a history of making a big splash. In the early 90’s there was the CPU transition from Motorola’s 680xx processor family to the PowerPC. Then there was Steve Jobs coming back as iCEO, then as CEO, and then the iMac — a computer shaped and colored like no other. OS X arrived and iPod+iTunes took the music market by storm. Apple’s latest game changers have been the iPhone and iPad.

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Jul 9, 2014 — by: Mark Reschke
Categories: iPhone, AT&T, Carriers

AT&T Mobile Share Family Plan

AT&T’s heavily promoted Mobile Share Value plan has been a huge success for AT&T Wireless. The program stopped the bleeding of customers migrating to aggressive campaigns from the “un-carrier” T-Mobile, while at the same time targeted higher priced Verizon plans.

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Jul 8, 2014 — by: E. Werner Reschke
Categories: Google, iOS, OS X


According to 9to5Mac, Apple may be making ready the way to replace Google Maps with their own web-based mapping solution. Currently on iCloud.com beta Apple maps are now being used for Find My iPhone. While Apple still uses Google Maps on its website for retail store locations, it is not a stretch to see how Apple could soon replace Google Maps with Apple web-based maps instead.

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Jul 7, 2014 — by: E. Werner Reschke
Categories: Competition, iPad, iPhone


T-Mobile, the 4th largest cell phone/data carrier in the U.S., is trying to shake things up a bit by rolling out multiple offers — that do not charge for data usage. When cell phones first came out in the 90’s, it was talk-time that was restricted by cost. Each plan had “so many minutes” of talk-time in the plan. But thanks to the wonder of competition, carriers built out their networks and beat each other down with better and better talk-time offers until talk time became unlimited on most plans. Today it is almost assumed that a plan of any value will have unlimited talk-time.

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Jul 7, 2014 — by: Karl Johnson

LrqThe announcement that Photos for the Mac will replace iPhoto and Aperture have left many upset and unsure where to go. Many are looking to Lightroom and Adobe is happy to help. Adobe has many plans for Lightroom, but not all will benefit the user.

Adobe has recently moved to a subscription service for almost all of their applications under their Creative Cloud. Lightroom is one application that is available both on the Creative Cloud and standalone. Lightroom for the iOS is only available on the Creative Cloud. The question is not if Adobe will move Lightroom for the Mac to the Cloud only, but when. The cost may be cheaper than the $10 a month it is right now, which is for both Photoshop and Lightroom. Still, most don’t want to subscribe to software.

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Jul 4, 2014 — by: Mark Reschke
Categories: Special Events

4th_of_july_tgaapWe three guys at Three Guys and a Podcast which you a happy Independence Day. We will be back Monday with more all-things-Apple news, commentary and analysis.

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Jul 3, 2014 — by: Mark Reschke
Categories: Competition, iOS, iPad, iPhone

Android_fracturesIt may be going unnoticed, but Apple is quietly going about, continually gaining mobile market share, building an ever-larger iOS customer base world-wide. If anyone is noticing, it's Apple’s competitors of iPhone and iPad. Samsung, LG, HTC, Nokia, Motorola and others are doing their best to keep pace. Ironically, it is Apple’s competition that are proving to be their own worst enemy.

Maturing markets typically lead to consolidation and uniformity, but this is not what is taking place in the mobile space. In recent years, only Apple and Samsung have been profitable within the smartphone and tablet markets, leaving HTC, LG and others searching for ways to make a buck, which is leading to a massive fracturing of the mobile OS market.

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Jul 2, 2014 — by: E. Werner Reschke
Categories: iOS, OS X, Predictions, Rumors


Rumor — our source in the Bay Area (who provides us nice photos of events like WWDC14) has learned through the grape vine that Apple intends to make a big splash this Fall with the releases of their next desktop and mobile operating systems, by releasing them at the same time. This would be a first for Apple.

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