Jeff Bezos desires to become the next Steve Jobs. He is quickly moving his company, Amazon, down a path that is competing directly with Apple. The first step was to create the Kindle book reader. At first, the Kindle didn’t compete directly with Apple, but it did turn Amazon from just a retailer into a hardware manufacturer and a retail company. The Kindle Fire, a seven inch LCD tablet was a big step in Apple’s direction. Amazon has continued to improve their Kindle inline up with annual updates, but they are not done yet.
Amazon is now looking into improving its hardware development side. A clear sign of this is news they are wanting to buy TI’s mobile chip division. Right now, Amazon relies on outside help for much of its hardware designs. This purchase would change that and owning a chip designer division would be a big step into the hardware world. It would be a major sign that Amazon is bringing hardware design in-house and making it an important part of the company. This may be Amazon’s first hardware purchase, but it won’t be its last.
Microsoft continues their Windows 8 hype, while iOS 6 has just launched, while Google has any number of Android versions floating around from which hardware vendors may choose. With Microsoft about to launch their tablet a battle for ecosystems is brewing in full, but Apple has a sizeable edge over their largest competitors with a near complete ecosystem.
Rumors for Microsoft Office on the iOS have been swirling for years. Almost every time they come up, Microsoft denies it. Here are just a few of those rumors:
- gadgetoz - Jan 2011
- gearburn - May 2012
- thedroidguy - July 2012
- MacDailyNews - Oct 2012
- powerpage - Oct 2012
Many insiders have told us that Microsoft has been working on porting Office to other platforms for some time. That does not translate into real software. Microsoft would have some significant challenges to overcome to successfully port Office. One of the big issues is the user interface. The Windows interface does not work on the iPad and certainly not on the iPhone. In addition, Microsoft is not known for their interface design. Adding all the other high end features like macros will also make porting Office difficult. So are we to believe the latest rumors about Office coming to the iOS in March or believe Microsoft who denies it?
If you're like me in the realm of all-things-Apple, you are still waiting for your iPhone 5. I've put myself into several Target Mobile waiting lists (thinking Target Mobile is not a highly sought out venue for iPhones - thus I could get one quickly), but my plan has apparently backfired.
John Paczkowski over at AllThingsD has a great article on iPhone 5 being virtually impossible to get in Hong Kong due to staggering demand. What makes the article so great? Cowbell and Bruce Dickinson of course. If you don't know what I'm talking about then you need to get with the program and check this out. At least John's all over it.
Apple can't possibly sell nearly 200 million iPhones from October 2012 - September 2013, or can they? Based on Apple's initial report of selling 5 million iPhones during it's first weekend their is skepticism. Rumors from the far east claiming FoxConn is having strikes at iPhone manufacturing facilities is also cause for concern, but mostly to investors looking for bad news in order to sell off their rapid earnings in Apple stock and make a quick buck.
Amazon's revamped Kindle lineup is failing. We T-GAAP-ers figured this would be the case, but it's about to show up in spades this December quarter. The WSJ is reporting Apple has ordered 10 million iPad mini's from their contract manufacturing partner/s, double that of Kindle Fire HD orders.
Amazon is banking heavily that their Kindle Fire HD $199 hook price will deliver volume sales, but that's highly unlikely to materialize. Apple has shown little interest in playing to the lowest common denominator market, and is likely to deliver the iPad mini at $399, while the older iPad 2 stays in the lineup at the same price point until year's end to deliver more consumer choice.
No one questions Steve Jobs' extreme pursuit of perfection. And even though he's been gone for a full year now, Apple's 5th Avenue store in Manhattan only serves his devotion to detail in many areas. Jobs work underscored how futile it is other companies in the technology field to devote fain attention in believing they can top Apple at their own game.