Oct 25, 2013 — by: Mark Reschke
Categories: iOS Applications, iPad, iPhone, News, Predictions, Review

Apple's new and revolutionary anti-pricing for operating systems, creative and productivity software isn't revolutionary or new, and it certainly isn't free. These are the claims from a slew of Microsoft apologists.

"Though users can cheer the free operating system now, the move also gives Apple more leeway to charge premium prices for its upcoming gadgets," stated MarketWatch's Quentin Fottrell. Morningstar research firm's Brian Coletto believes Apple will be charging a premium on hardware, making up for the giveaway of free software. "Apple has taken the strategy of giving its software away for free in order to improve the customer’s user experience and spur the purchase of premium hardware. It’s a clear contrast to Amazon, which appears to be selling its tablets at close to cost, in order to drive media and content purchases,” he says.

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Oct 25, 2013 — by: Karl Johnson

MavericksApple released Mac OS X 10.9 at their October Special Event from the Yerba Buena Center. This is Apple’s latest operating system update to their popular Mac line of products. Apple added many new features and bug fixes with this update. With so many features, one has to ask what stands out as the best? Here are our top 3 features of Mac OS X 10.9 Mavericks.

  1. Free: Yes, Mac OS X 10.9 Mavericks is free. Not just to Mountain Lion 10.8 users, but for every machine that can run it. This is a big change for Apple who used to sell their upgrades for $99 several years ago and one that Microsoft will not like. While Microsoft still charges for each upgrade, Apple is now giving it away. This should really help developers since they now only have to develop for Mavericks instead of all the other previous versions. Apple is putting an end to OS fragmentation on the Mac.
  2. Better Multi-Monitor Support: Multiple monitors and full screen view never worked well together in Mountain Lion. With Mavericks, users can now have apps full screen on one monitor and still use the other. This makes multiple monitors far more useful on the Mac.
  3. iBooks: iBooks has been lacking on the Mac for years. Apple finally added it to Mavericks. Now users can finally read their iBooks on the Mac instead of having to look for Amazon’s kindle. this should also help iBooks sales in the future.

There are many great new features in Mac OS X 10.9 Mavericks. These are just three of them. Since it is free, there is no reason not to go out and upgrade today. What are your top three features of Mavericks? Let us know in the comments below.

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Oct 24, 2013 — by: Karl Johnson

Apple-october-22-ipad-5-launchApple had their special product event this week at the Yerba Buena Center. The tag line for this event was “We still have a lot of cover” and they were right. It was a big event with multiple hardware and software updates, like new iPads, MacBooks, Operating System, and software updates. Some of the updates didn’t even make it to the show like Aperture 3.5.

With all these new product updates, one has to wonder what was the best product Apple updated at the Event? It would be the product with the biggest improvement and with the biggest impact on the consumer. Here is The Best of Show:

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Oct 19, 2013 — by: Mark Reschke
Categories: Apple TV, News, Predictions, Rumors

Apple_hdtv2Rumors are running rampant of Apple releasing an all-new Apple TV device at the company’s September 22, special event, being held off campus at the Yerba Buena Center for the Arts in San Francisco. The event is assumed to focus on Apple’s new lineup of iPads, however, a major venue like this suggests something beyond a mere product refresh.

Specifics as to why Apple would need to revised Apple TV with all new hardware is unknown, but one possibility could be Apple's preparation to support 4K resolution. 4K, or UHD (Ultra High Definition), is essentially double the x and y axis resolution of the 1080p specification. Whether this resolution is in demand or not makes little difference, as major display manufacturers are making a major push to release the UHD displays this holiday season. If Apple delivers a 4K Apple TV with content from the iTunes store (albeit limited content), Apple will significantly differentiate itself from the other players in the industry, such as Roku or Google's Chromecast dongle solution.

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Oct 16, 2013 — by: Karl Johnson


The Mac Mini was last updated in October 2012. It has been almost 12 months since the Mac Mini was updated last. New chips from Intel have been available since spring. The iMac was updated in September, with the new Haswell chip from Intel. The Mac Mini is likely to get the same parts.

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Oct 15, 2013 — by: Karl Johnson


The Wall Street Journal reported last week that Apple will be holding a special event on October 22. All the rumors say Apple will update their iPad and iPad Mini products during this event. While these are still just rumors, it is likely to be true. Will Apple just update iPads at this event?

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Oct 11, 2013 — by: E. Werner Reschke
Categories: iOS Applications

Yellow-belly-sneechesI was a "late" adopter of iOS 7. That is, I updated just a few days ago. I couldn't find a real reason to make the move except for the fact everyone else I knew had. By delaying my update I was able to watch other people’s reaction without any prejudice. I was a mere observer of “Wow, that’s cool” or “Why doesn’t this work like it did in iOS 6?!”.

What's interesting is there is a lot in iOS 7 that is just different. The new über thin font is a glaring example. People say it now looks more like Yahoo!’s weather app or Google treatments. Font treatment is just a stylistic change. It doesn't make anything more readable, it doesn't take less space, it’s just different. The change is like going from bell-bottom 70's jeans to straight leg 501’s in the 80’s. Both were pants, but one was cool during a certain era and another was not.

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Oct 10, 2013 — by: Karl Johnson
Categories: News, Products, Review, Rumors

MacbookproThe first MacBook Pro with Retina Display debuted in June of 2012. Apple updated their flagship laptop two times in less than 9 months after that. The first time was in October 2012, and the second was in February 2013. Since then, Apple has not updated this laptop, which was 8 months ago.

The MacBook Pros are past due when it comes to updates. Intel came out with new Haswell laptop chips back in the spring. Apple updated the MacBook Air shortly after the Haswell release, and the iMac line was also recently updated. That only leaves the MacBook Pros and Mac Mini without Haswell updates.

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Oct 9, 2013 — by: Mark Reschke
Categories: Competition, Google, iCloud, iOS Applications, iPad, News, Products, Review


It wasn't complicated. The Big 3 automakers sold fleets of cars, each owned great chunks of market share, and all were amazingly profitable. Coke dominated soda market share, reaping fantastical profits as a result, and Google dominated global share with Android, piling up mounds of mobile cash for over a decade...

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Oct 8, 2013 — by: E. Werner Reschke
Categories: Podcasts


Episode 100: An iPhone, Ron Burgundy and a Dodge Durango! Bored with the same-o, same-o? Need something new to listen to? Can't sleep? Need to stay awake? Well, you're in luck! Episode 100 has it all for you in less than an hour! On our big 100 show you'll hear:

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