There is little doubt that you have seen the ads: Microsoft continuing to desperately promote Surface Pro 3 as the everything tablet — and — the everything laptop computer. However, there are two important problems with Microsoft’s “Best of a laptop, best of a tablet” claim:
I could make this article short and sweet by stating the Surface Pro 3 is truly flawed product, grasping at MacBook Air and iPad Air straws, but there are serious reasons why the Surface is a solution in search of a problem and they deserve, at least, some attention.Read More >
The highly anticipated and much rumored iPhone 6 is likely launching in two models, one with a larger 4.7" display and the second with a gargantuan 5.5" tablet/phone size (AKA phablet). But is launching two large screen smartphones a good idea for Apple considering that just a bump to 4.7" display is upping their current 4" display area by 38%? Here's T-GAAP’s two divergent points of view.
Apple should not launch two NEW iPhones
If Apple launches a 4.7" iPhone 6 in the Fall, it will likely see the largest sales in the history of smartphones. The upgrade cycle for legacy iPhones has amassed to be largest ever. Apple need only deliver a few new features, such as a larger 4.7" display, and a massive upgrade cycle will happen.Read More >
The copy and paste commands have been around since the beginning of the Mac and before. Copy and paste saves and retrieves information from the clipboard. It was even big news when Apple added copy and paste to the iOS platform. Now, it is hard to imagine using an iOS device without it.
While the clipboard has been around for a long time, it has not really changed at all. About the only thing that has been done to it has been to change the way we use copy and paste on the iOS. There is one feature that many people would love to have though. That is multiple clipboards. Multiple clipboards allows the user to paste more than just the last item they saved to the clipboard. Ideally, this should be added to the operating system. For those who don’t want to wait for Apple, there are solutions in the Mac App Store. Flycut is a free open source clipboard manager that is available in the Mac App Store. There are many clipboard managers in the App Store, and many free ones. Flycut stands out because of one feature. It uses a global hotkey to call up the clipboards, ??V. The normal paste ?V function still works fine. When the user wants to use more than just the last one, they just have to hit the hotkey and use the arrows to select the clipboard they want. Flycut can save as many clipboards as the user wants in the background. It is a simple tool that has a small footprint of only 10MB in memory.Read More >
This week T-Mobile is trying to change the mobile network game by giving anyone an iPhone 5s and a free 7-day test drive on their network. According to their press release, T-Mobile President and CEO John Legere stated that it is,
Legere goes on to say that T-Mobile’s mobile network is different than the other big three in the U.S. AT&T, Verizon and Sprint are all phone companies that moved into the mobile space. T-Mobile, Legere claims, is a mobile network company period. The distinction makes a difference because T-Mobile is built with the data user in mind, not just the voice user. Matter of fact voice is no longer analog, but digital, so it is data too. Legere claims this isn’t just “marketing B.S.” but a real difference that once people try they’ll understand. This difference also allows T-Mobile to give its customers far better data plans and rates than the other three.Read More >
Beginning June 27, iPhones and iPads will once again be sold through Costco Wholesale. Apple's strong march back into Costco means Samsung will no longer be going unchecked within the U.S.'s largest club wholesaler. Apple will soon be reconnected the club's higher income Americans, tp which Costco largely caters.
The average annual household income of each Costco membership is $96,000. The typical Costco member who purchases technology at the retailer is not part of the early adopter crowd. Rather, Costco members largely tie into what is called the "laggard" segment of the market, settling on whatever Costco is offering. This is a large high-income segment Apple has been missing for the past four years.Read More >
Yesterday Amazon's CEO, Jeff Bezos introduced the company’s first smartphone called fire Phone. Taking queues from the popular fire brand Amazon had built from their tablets, it seemed a logical extension of their tablet offering. The questions surrounding the fire Phone have largely been answered.Read More >
The MacBook Air has been available since Macworld 2008. At the time of the original announcement, Steve Jobs was particularly proud of Apple’s partnership with Intel, which delivered a powerful and yet very efficient custom Core Duo processor. The announcement was such a big deal that Jobs had Intel’s CEO (at the time), Paul Otellini, take center stage to give a brief speech. Moreover, this was Apple’s first Mac OS X product that did not use a traditional hard drive but a solid state drive (SSD) instead. While the price:performance ratio wasn’t as impressive, Apple did what it always does — deliver value. Apple continued to push the envelop of technology and design through the MacBook Air, and over time, extended their lead over the competition, in what is now known as the ultrabook market.Read More >
In 2010, Apple and Costco parted ways. At the same time Apple’s divorce with Costco was being completed, dealings with Walmart and Sam’s Club were heating up. Coincidence? We didn’t think so then, and now we don’t believe that's the case now. But rumor is, Apple and Costco are putting aside their differences in order to team up once again.
An email that's been circulating the past week is claimed to be from the Wireless Advocates CEO (Wireless Advocates owns the wireless kiosk contract at Costco), which states:Read More >
The next iPhone will be coming out either this summer or this fall. There are many rumors floating around about what new features will be included in the next generation of iPhones. The camera is one of those areas that Apple is looking to improve. The iPhone already comes with a great camera. Historically, Apple has raised the bar for smart phone cameras.
At WWDC, Apple showed us what iOS 8, the next generation operating system for the iPhone, looks like. A big part of iOS 8 is the new photo features which includes the capability of full manual control of the camera and new intelligent auto-adjust tools. To get the most out of these tools, Apple needs to look past the mega-pixel war and examine other areas that need improvement.Read More >
Apple’s Newest Retail Store in Portland, Oregon | View Gallery >
Apple's new Senior Vice President of Retail and Operations, Angela Ahrendts, recently attended the opening of Apple's new London store. Ahrendts was in Omotesando, Japan to unveil another large-scale, two floor Apple retail storefront yesterday. While much of the media focus has been on Ahrendts herself — and the amazing retail glass architectural wonders Apple continues to erect — it is Apple’s direction for retail outlets that merits investigation.
On the international stage Apple is loudly promoting its large, standalone retail stores. However, in the U.S., Apple is very quietly moving into ever larger spaces.Read More >