from June 2015, Apple Watch
According to JMP Securities technology analyst Alex Guana, Apple’s slow launch into the wearables market has left a large opening for competitor Fitbit. Guana claims Fitbit is the “clear leader in the market with over 11 million units sold last year.” Guana continued by saying that Fitbit is currently ahead of Apple Watch as far as price points, battery life and GPS tracking. However, he did concede that long-term, Apple can bring a lot of “power” with iOS and versatility. These Apple advantages will give Fitbit some serious competition.
Back in January of 2007, at MacWorld San Francisco, Steve Jobs unveiled the first iPhone. I was at that show and remember waiting in line to go to the Apple booth to see the two iPhones on display in cylindrical glass cases. It was like gazing upon a rare jewel or ancient discovery at a museum. The round, glass case allowed you to view the iPhone from almost every angle. It was cool. It was unique. It was certainly different, but it was not alone.