News

Aug 28, 2015 — by: Mark Reschke
Categories: News

Apple_special_event_september_9

Yesterday Apple released its September 9, special event invitation to select media with the message “Hey Siri, give us a hint.” Thousands of people instantly grabbed their iOS devices asking Siri to “give them a hint” to see if anything particular regarding the event came up. At times, Siri does say “Well, I hear there is something big happening on September 9,” but beyond the cute response, Apple's keeping Siri quiet. At times Apple has hidden hints within their invitations as to what may be coming. This invitation may also hold some clues.

 Read More

May 8, 2015 — by: Mark Reschke
Categories: News

Macbook_review

After finally receiving a MacBook, that went on sale April 10th, I’ve been able to put it through it's paces. I've used the MacBook in coffee shops, traveled over 700 miles with it, pushed a full NBA playoff stream through it, crushed out hundreds of emails, edited a dozen or so Pixelmator images and worked over the charger and keyboard thoroughly. To quickly summarize this new MacBook — it is the perfect road warrior laptop and business companion, eliminating any need for an iPad, and for many the MacBook Air.

 Read More

May 1, 2015 — by: Mark Reschke
Categories: News

Apple Cash Reserves

If you've ever wondered how Apple stacks up financially in relation to software giant Microsoft, perhaps your perspective should be flipped. It is Microsoft that must be viewed in relation to Apple’s success. During the last quarter Apple amassed an additional $32.7 billion in net income and cash, while Microsoft’s total revenue for the quarter stalled at $21.7 billion, up only 6% YOY. This meager growth barely tracks above inflation, and is not keeping pace with internal cost increases. The downward trend for Microsoft came in their net income, which saw a 5% decline in the face of larger revenues, a seriously dangerous equation. Microsoft blamed the strong US dollar for the fall, but Apple had no need for such excuses during their quarterly report. Apple’s YOY revenues grew 27%, while driving larger gross margins and a 30% rise in net income. The two companies couldn't be on more different paths.

 Read More

Mar 2, 2015 — by: E. Werner Reschke
Categories: News

Steve Wozniak, Net NeutralitySteve Wozniak, famous co-founder of Apple, was in Washington DC last Thursday to watch the 3-2 vote in favor of net neutrality. The FCC vote now makes the internet, in the U.S., a regulated utility under the jurisdiction of the Federal Communications Commission.

Wozniak claimed “There’s no big ISP that is going to bring broadband to my house,” Wozniak said, who often checks into his home in Los Gatos on Foursquare. “I live a short little Segway ride down a hill. When I go into town, I take a Segway down, not even a car, I am that close. And I don’t have broadband and I’m Silicon Valley and I don’t have broadband because I have no choice.”

 Read More

Jan 29, 2015 — by: E. Werner Reschke
Categories: News

Janet-jacksonPodcast Episode 106: Let’s Wait A While. We’re back and better than ever. After a six month break, Mark & Werner hit the podcast-waves with fun, excitement and information only fit for a king.

To whet your appetite, here are a few of the topics covered in our latest creation of infotainment:

 Read More

Nov 28, 2014 — by: E. Werner Reschke
Categories: News

Apple-black-friday

Today only Apple is giving those who purchase an iPad and iPhone a $50 USD iTunes Gift card and those who purchase a Mac a $100 USD iTunes Gift card. Moreover Apple will donate a portion of the purchase to the Global Fund to support the fight against AIDS. $25 gift cards are available on lesser items.

 Read More

Sep 23, 2014 — by: Mark Reschke
Categories: News

Bent_iphone_6_6_plusApple drives media attention. In fact, the world’s number one brand and the products it produces are so popular Apple’s allure drives news cycles. So when something, anything, could be amiss with something from Apple, the media covers it as if our every breath depends on how well, for example, Apple’s iPhone antenna may – or may not – work. Accurate reporting be damned, this is Apple, and by reporting negatively on Apple it is bound to drive up viewership and public attention.

This time around, Apple is on the cusp of being accused of building faulty iPhones that bend or collapse far too easily. Currently, the issue of bending iPhones is just being reported, but this is exactly how antennagate started. It is said that those who do not learn from history are bound to repeat it. Unfortunately for Apple, the media learn all too well from history and are on the cusp of creating the next non-issue issue for their own well being. Before this story creates a life of its own, it is time to shed some truth on this forming bendgate storm, and discover if Apple products are actually flawed or if it is about some users and the media making news out of nothing.

 Read More

Sep 18, 2014 — by: Mark Reschke
Categories: News

Apple_2_spaceship_campus

Apple’s mammoth construction crew is not just digging up a bit of dirt and pour some footings here and there. No the Space Ship Campus Builders are moving and reshaping the earth to an astounding extent. The main trench dives 4-5 stories below the earth’s surface, and the saucer design is so large one might wonder if this is Apple's new campus or a SuperCollider project. But some of these latest high resolution images and non-sponsored video give us the best look into just how secret and expansive the mega building will be.

 Read More

Aug 26, 2014 — by: Mark Reschke
Categories: News

Yerba_buena_apple_special_event_september_9Wipe today off the calendar, and there are exactly two weeks remaining until Apple's supposed September 9, Special Event. According to John Paczkowski of re/code, Apple is to hold a special iPhone launch event on September 9th. T-GAAP believes the dates are correct and the event will take place at the Yerba Buena Center for the Arts in downtown San Francisco, CA.

We, at the very least, expect that the forthcoming iPhone Air (AKA iPhone 6) will be announced. The device has been highly rumored to come in two configurations: a 4.7" and 5.5" display, with an improved processor, better battery life, an upgraded camera, plus an ever-thinner enclosure. What is rather odd, is given the volume of rumors and images online, Apple has not gone after a single source with their legal team.

 Read More

Aug 4, 2014 — by: E. Werner Reschke
Categories: News

Nfl-micros-ft-surface-pro-2

The NFL has entered an agreement with Microsoft to allow the use of Surface Pro 2 tablets on team sidelines this season. Currently the NFL bans any computer device from gracing a team’s sidelines during game time. Up until now pictures from the booth were taken of plays, printed out, stuffed into binders and then run down to the sidelines. Think 1980.

 Read More