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from January 2013, News

The Auto Show came to Portland last weekend January 24-27, 2013, which showcased the latest cars and trucks by most of the auto industry. They also had specialty areas for green, exotic, luxury, and tricked out autos.

This year, the guys of T-GAAP went to the show to check out to latest cars and trucks, but we also wanted to see if Apple had any presence at the show. What we found was indeed interesting.

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The Dirty Little Secret Behind Surface Pro

by: Mark Reschke | Jan 24, 2013

Surface_pro_back

Microsoft's Surface Pro with Windows 8 runs on an Intel Core i5 processor starting at $899, as is available for purchase in the U.S. on February 9. At first glance the price may seem a bit steep, but don't worry, that's only because it is. Microsoft is keen to point out that for $899 it ships with 64GB of storage, but that's only half the story. Perhaps it's better said that's only half the storage... 

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Iphones_us_china_android

We've seen this before. The rabbit takes off, looks like the heavy favorite, gets distracted, and loses the race. Microsoft tears out in front of an inept Apple in the 90's, only to see the advent of the smartphone and tablet eclipse their massive lead and take over the race. And while the tortoise and the hare fable has an end, in the real world of tech there is seemingly no finish line, yet the race is anew with Apple and Android in the mobile space. Android is the rabbit, while Apple is again the hare. Sorry Apple haters, but the Fan Boys (a derogatory term for those that like, use and support Apple products) are likely to win this race too.

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Why is Apple Cutting orders?

by: Karl Johnson | Jan 16, 2013

Iphone5The Wall Street Journal is reporting that Apple is cutting some of its iPhone 5 part orders by as much as 50%. One if the main parts listed in their reduction claim is the screen. The same report also speculates that the reason for the reduction is weak iPhone 5 demand. Is that the only possible reason?

Other news sites are speculating that Apple may be getting ready to update the iPhone in a few months. This would change the iPhone product cycle from yearly to every six months. While both could be true or partially true, the iPhone update looks more plausible for the following reasons:

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Cheap iPhone or Expensive iPhone?

by: Mark Reschke | Jan 11, 2013

Cheap_or_costly_iphone

The mobile industry is abuzz with the thought of Apple turning to a cheap, low-end iPhone for the Asian markets. Unfortunately there seems to be minimal analysis to such a move by Apple, nor do analysts seem to be paying any mind to Phil Schiller's interview in China, as he suggested that Apple would never go the way of cheap smartphones. What could Apple do to address the lower-end market? Or should Apple simply let Android and Microsoft battle it out for the lowest common denominator, leaving a wake of continual garbage for cheap-is-as-cheap-does consumers to haggle over?

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