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Why Apple Announced Now 

Why Apple Announced Apple Watch Now

from April 2011, Products

Tomorrow I'll be delivering one of a two-part series in which I will attempt to dissect Henry Blodget's analysis of Android vs iOS, and how he couldn't be more off base. Not to be cruel, but Henry thinks he's sliding into home plate with this one, when he's not even playing on the field. Really.

Henry's position on this topic, whether from a financial or viable business position are so indefensible, it took a while to decipher whether he was actually serious. Was this just another Paul Thurott link bait article, or did Henry really think he'd struck gold with this one? Sadly, I think it's the latter, which means I'm putting in the midnight oil to give Henry – and hopefully tens of thousands more – pause to reflect and think about how this isn't the PC war of decades past, rather, it's the new world of post PC devices, and how the twixt of these twain couldn't be further apart. 

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Lack of Security within mobile OSes isn't anything new. Developers have seen the gaping holes for quite some time an the public is just starting to become aware. Back on April 5th the WSJ did some pretty impressive research on Pandora's invasive practices within the Apple's iOS and Google's Android operating systems, and both seem to be unable in stop applications from taking what they want out of the phone (at least for now).

With the latest iOS is tracking you story making national headlines, the general consumer seems to be catching on that their devices are peeking in on what they are doing, or at least they think they are (and their apps are likely doing even more privacy damage). The whole buzz around this privacy issue is eerily similar to that of "antenna-gate" and it's best Apple get in front of this as they did with the iPhone 4's attenuation story. It is critical Apple blows holes in mis-information and rumor before it becomes an assumed fact the Apple is stealing your every move from iOS devices.

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OS X Lion - Loving Lion a Bit too Much

by: Mark Reschke | Apr 23, 2011

Apple's OS X 10.7, AKA OS X Lion, is coming to Apple's WWDC (world-wide developers conference) this June. From the sneak peak Apple gave us a few months back, it looks as if many people are going to love it. But dare we say, some people might not understand Apple's name Lion is only the program name. Apple's talking about system software, not real lions. Evidently not everyone is catching onto this and full-on embracing, well, lions...

Whatever you do, don't try this at home, the Zoo, or local savannah...

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Where are the Mac OS X Games?

by: Mark Reschke | Apr 21, 2011

Madden 2008 for Mac OS XIt was back in June 2007 that Steve Jobs and EA Sports CEO John Riccitiello, proudly co-announced that popular EA game titles would be coming to Mac OS X. Madden 2008, Tiger Woods Golf and more would soon find their way on store shelves and run native on Mac OS X.

It was a great moment for the Mac platform, but as it turned out it was short lived. Mac gamers got one version of these games — and then silence. What happened? Where are the Mac OS X Games? I mean the popular ones?!

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NAB: Final Cut Pro X

by: Mark Reschke | Apr 18, 2011

This past February we talked about Final Cut Pro 8's forthcoming release and set of capabilities. The new name, Final Cut Pro X (FCP X), turned out to be different than anticipated, but the changes within the application went well beyond the surprise "X". The latest version of FCP was a bold move by Apple, which – before the official launch – was what Larry Jordan described as "jaw dropping".

But FCP X may have left us with more questions than answers. What exactly is FCP X? Who is its target audience? Will FCP 7 live on? What about the rest of the suite? Along the way to the sneak-peek, Apple gave us some clues with their pro direction.

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Comparison: MacBook Air vs MacBook Pro

by: Karl Johnson | Apr 14, 2011

The MacBook Pro 15-inch has a 16% larger screen and is 24% heavier than its smaller MacBook Pro 13-inch sibling. This extra weight makes it difficult to carry around by its palm rests while open, which is significant as a majority of users don't leave their computers on the desk anymore. While the 15-inch is twice as fast in Geekbench scores, most users will not notice the difference unless performing CPU intensive tasks.

The 13-inch is the perfect size for most users. It has just the right amount of screen real-estate while maintaining its true portable nature. Mac OS 10.7 full screen mode, which will be coming out this summer, will help maximize its screen. Apple offers three different 13-inch MacBooks for different customers: MacBook, MacBook Pro, and MacBook Air.

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MacBook Buyers Guide 2011

by: Karl Johnson | Apr 13, 2011

 The Powerbook 100 series were the first laptops that Apple produced and they had 9-inch screens. For the next 10 years, the computer industry kept developing larger and larger screens for laptop computers. In 2003, 12 years after the first PowerBook, Apple introduced the 17-inch PowerBook. While the 17-inch may have been popular in the graphics and desktop replacement sections of the market, the majority of the users found them to be too big. Users soon found that the 13-15-inch displays worked the best for most users.

Last year, Apple released a major update to the MacBook Air line. They have become a huge success by taking 25 percent of the total Macs sold the the following quarter. The MacBook Air is neither the fastest MacBook, the cheapest MacBook, nor the biggest. So why has the MacBook Air become a major success?

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Reasons for a 6" iPod touch

by: Mark Reschke | Apr 11, 2011

Unless you're slightly crazy, there's no questioning Apple's dominance in the tablet market. In fact, a year after the iPad's original launch, competition is still scarce. PC and cell phone manufacturers alike are struggling to nip Apple's iPad heels. Can these hardware makers find a market for their tablets and truly compete with Apple, or is iPod history repeating itself?

Presently, there are several issues blocking Android-based tablets success in the marketplace:

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Google’s Big Open-Source Mistake

by: E. Werner Reschke | Apr 09, 2011

Dancing AndroidIn business there are times when opportunity knocks and you had better be ready to answer the door. Is your hair combed, your shirt tucked in, does your breath smell good? Because on the other side is royalty, and it's called "opportunity".

Google had such a knock on their door in 2009 when Apple decided to enter into a third year of exclusively with AT&T. On the other hand, Google was working with several handset makers across the other three major US carriers delivering the Android OS. While Android wasn't yet mature and its feature set somewhat lacking, Mr. Opportunity knocking at Google's door. But did Google answer?

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Apple Pulls iPad 2 from Best Buy

by: Mark Reschke | Apr 08, 2011

0On Thursday TechCrunch's Devin Coldewey reported that Best Buy would no longer be receiving shipments of iPad 2's due to the Best Buy withholding iPad 2's for sale after they had reached an internal day's sales quota.

TechCrunch claims the news comes from a tipster within the Best Buy chain who is highly likely to be delivering accurate information. Coldewey was told that Apple COO Timothy Cook is working to revolve this issue. Cook's involvement would indicate this is not an isolated innocent by a single Best Buy store, but a practice implemented on large scale. Yet the question remains, “Why do this?“ It seems counterintuitive to withhold sales, but there are two reasons Best Buy would implement such a policy.

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