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from January 2013, Rumors

Why is Apple Cutting orders?

by: Karl Johnson | Jan 16, 2013

Iphone5The Wall Street Journal is reporting that Apple is cutting some of its iPhone 5 part orders by as much as 50%. One if the main parts listed in their reduction claim is the screen. The same report also speculates that the reason for the reduction is weak iPhone 5 demand. Is that the only possible reason?

Other news sites are speculating that Apple may be getting ready to update the iPhone in a few months. This would change the iPhone product cycle from yearly to every six months. While both could be true or partially true, the iPhone update looks more plausible for the following reasons:

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Cheap iPhone or Expensive iPhone?

by: Mark Reschke | Jan 11, 2013

Cheap_or_costly_iphone

The mobile industry is abuzz with the thought of Apple turning to a cheap, low-end iPhone for the Asian markets. Unfortunately there seems to be minimal analysis to such a move by Apple, nor do analysts seem to be paying any mind to Phil Schiller's interview in China, as he suggested that Apple would never go the way of cheap smartphones. What could Apple do to address the lower-end market? Or should Apple simply let Android and Microsoft battle it out for the lowest common denominator, leaving a wake of continual garbage for cheap-is-as-cheap-does consumers to haggle over?

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