Apple News & Analysis : Three Guys And A Podcast

Samsung: Now What???

Apple iWatch Set To Leapfrog Industry With Stunning Flexibility

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Why Apple Announced Now 

Why Apple Announced Apple Watch Now

Rumors

iPhone 6, iPhone Air, Rumors, Sapphire Display, iBeacon

Follow the rumors surrounding the forthcoming iPhone release, supposedly slated for September 9th, via an Apple Special Event held in San Francisco, and it might make your head spin.

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Iwatch_flexible_display

One feature of Apple’s forthcoming iWatch is becoming abundantly clear. Whether it is Apple suppliers yielding information, or reviewing Apple’s long-standing patents, the company's first-ever wearable will be stunningly flexible. The band will be flexible, the display will be flexible, and even traditional areas where a thick printed circuit board and battery pack should be — it will all be flexible. iWatch will not only be thoroughly pliable but it will also be stunningly thin.

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Apple_hdtv2Yesterday, Apple released two additional networks onto Apple TV: CNBC and Fox Now. While both have clips or what often amount to short promo videos of full length shows, neither network ads much value without a key or a cable or satellite subscription. Without a TV subscription service, these, and dozens of other networks, on Apple TV are virtually useless.

High value networks such as EPSN, CNBC, HBOGO, ABC, Disney Channel and over a dozen other networks all require TV subscriptions to access popular content. Apple TV is being manipulated by carriers into a cable TV accessory.

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Two_iphone_6Rumors continue to mount that Apple’s Sapphire glass production continues to plot along at a pace which cannot meet a heavy launch demand come September. Many are pointing towards 5.5" Sapphire production issues, which would make sense due to the overall display size, let alone the production volumes which Apple’s heavily funded supplier, GT Advanced Technologies, must produce at an ever increasing pace.

The Sapphire glass is being manufactured in a new production facility in Arizona. If it is unable to achieve output numbers sufficient to launch the a 4.7" and 5.5" iPhone in tandem, it could have a disastrous effect on the overall launch of iPhone line. The tech media is always ready to pounce on Apple if it takes a misstep, especially on such a prestigious product as the iPhone.

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Carney_gore_clinton

Apple and the White House seem to have some form of affinity for one another. After a historical defeat to George W. Bush in 2000, Al Gore went on to continue focusing on the environment and joined Apple’s Board of Directors in 2003. Rumor has it, that Jay Carney is the front runner for Apple’s PR Chief position. What next? Hillary Clinton as head of Strategic Marketing?

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Mac_and_ios_mac_ios

Rumor — our source in the Bay Area (who provides us nice photos of events like WWDC14) has learned through the grape vine that Apple intends to make a big splash this Fall with the releases of their next desktop and mobile operating systems, by releasing them at the same time. This would be a first for Apple.

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Two_iphone_6The highly anticipated and much rumored iPhone 6 is likely launching in two models, one with a larger 4.7" display and the second with a gargantuan 5.5" tablet/phone size (AKA phablet). But is launching two large screen smartphones a good idea for Apple considering that just a bump to 4.7" display is upping their current 4" display area by 38%? Here's T-GAAP’s two divergent points of view.

Apple should not launch two NEW iPhones

If Apple launches a 4.7" iPhone 6 in the Fall, it will likely see the largest sales in the history of smartphones. The upgrade cycle for legacy iPhones has amassed to be largest ever. Apple need only deliver a few new features, such as a larger 4.7" display, and a massive upgrade cycle will happen. 

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Costco_AppleIn 2010, Apple and Costco parted ways. At the same time  Apple’s divorce with Costco was being completed, dealings with Walmart and Sam’s Club were heating up. Coincidence? We didn’t think so then, and now we don’t believe that's the case now. But rumor is, Apple and Costco are putting aside their differences in order to team up once again.

An email that's been circulating the past week is claimed to be from the Wireless Advocates CEO (Wireless Advocates owns the wireless kiosk contract at Costco), which states:

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iWatch Would Mark Many Firsts For Apple

by: Mark Reschke | May 30, 2014

Apple_hifiApple isn't interested in the accessory market, or is it? On Wednesday, acquired Beats Electronics, putting it squarely back into the world of ancillary products. Couple the Beats purchase with rumors of Apple developing a watch-like device, and one would think Apple is also about to re-introduce the iPod Hi-Fi (okay, personally I wouldn’t mind). With all the talk of a wearable Apple product, often described as iWatch, it would certainly mark many firsts for Apple.

New Product Category: Apple has never built a full-on wearable product. There was the 6th generation iPod nano, which quickly became a watch-like device for the exercise enthusiast, but Apple quickly morphed the 7th generation nano into un-wearable form factor. Although the 6th generation was wearable, Apple never intentionally designed it to be a 24/7 wearable product. The 6th generation nano simply took on a 3rd party wrist strap life of its own, and for a while, Apple complied by delivering several watch face choices within the software.

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Will Jony Ive Be MIA During WWDC Keynote?

by: Mark Reschke | May 28, 2014

Sir_jony_iveSir Jonathan Ive, Apple’s Senior Vice President of Hardware and Software, has been an absolute fixture with the company. He has been with the company for 22 years, and is typically seen and heard via interviews for Apple, or acting as a major presence within Apple’s promotional video campaigns for newly introduced products. Jony’s fingerprints on Apple are indelible and everywhere. But will Sir Ive grace the keynote stage this year at Apple’s annual World Wide Developers Conference (WWDC)?

Jony doesn't like the big stage, rather, he shies away from it. At last years WWDC, Ive introduced iOS 7 via a promotional video, but never took to the stage. Ive makes himself known, but it has been years since he has showed up live, on stage, at an actual Apple keynote event. He seems most comfortable living within the deep, dark tunnels of Apple’s creative nerve center cooking up something good. Evidently really good if the rumors resemble anything close to accurate during next week's WWDC keynote event.

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