Electronic Arts Inc. delivered a press release today stating they have an agreement in place to acquire Firemint Pty Ltd. Financial details were not disclosed, but it becomes abundantly clear that iOS games are rapidly becoming serious business.
Some may say this marks a maturing in the iOS apps industry, pointing to consolidation taking place, but it is more likely that EA is fortifying their walls, as larger players begin to take the iOS gaming stage. EA is simply getting ahead of the pack. Hundreds of additional startups, and traditional software companies alike, will continue to enter into iOS development in the years to come. Games are likely to be front and center as Apple's ecosystem rapidly grows world-wide and punches into the living-room.